If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
As a digital marketing manager you are responsible for developing, implementing and managing marketing campaigns that promote a company and its products and/or services. You will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
(a) Administer the paid marketing budget
(b) Design and execute the paid marketing strategy with the purpose of generating both paid purchases and traffic to the website and Social Media Platforms,
(c) Drive growth through paid marketing channels and
(d) Monitor new marketing channel opportunities that could be applicable to our business.
Digital Marketing Manager Job in Dubai
What you will do:
- Set and implement strategies to grow qualified, profitable external traffic to our products, maximize sales and revenue, and meet other business objectives through paid marketing strategies.
- Review, build and maintain paid marketing strategy in all channels (Google, Facebook, etc.), including segmentation and a/b testing. Develop and implement ways to improve channel performance, including landing page optimization, advanced bidding models and copy tests.
- Own the paid Social Media strategy including planning and executing Social Media campaigns for our social platforms (Twitter, Facebook, etc.)
- Leverage data to increase the productivity of our acquisition efforts. Work with the business intelligence team to build/refine acquisition models that maximize sales and campaign efficiency.
- Create and update weekly and monthly performance scorecards and reports that monitor campaigns and track traffic and conversion metrics to enable continuous improvement of our marketing efforts.
- Think strategically and analytically about new ways to introduce our products to new customers and increase relevance. Evaluate and champion ideas within the context of our current business model, while also looking for transformational opportunities that change our perceptions of our products and our markets.
REQUIRED SKILLS
- Bachelor’s Degree required.
- 5+ years of digital marketing experience with a track record of launching and scaling successful demand generation programs.
- Strong writing skills and excellent verbal communication skills
- Working knowledge of eCommerce and product listing techniques.
- Demonstrable experience leading and managing SEO/SEM, eCommerce, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Analytical mindset with demonstrated proficiency in marketing and web metrics.
- High attention to detail and project management skills, able to manage multiple, competing priorities simultaneously.
- Excellent communication and cross-departmental management skills.
- A desire to work in a fast-paced, data-driven environment.
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints is and add on.
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Job Function: Digital Marketing Manager.
- Job Location: JAFZA, Dubai, UAE.
- Please Email your CV and work portfolio to: DXB-HR@PROMATE.NET
About Promate Technologies Dubai:
Promate Technologies, The worldwide leader in electronic and computing DMS (Design and Manufacturing Service) with extensive experience in product development and vertically integrated capabilities, Promate boasts a diversified product line, including mobility accessories, IT peripherals, photography enhancements, digital gadgets and consumer electronics and more. At Promate, we take pride in our well-diversified product portfolio, unique designs, flexible manufacturing capabilities and reliable after-sale services. Digital Marketing Manager Job in Dubai
